The idea of fulfillment is associated with doing what must or wants to be done.
Compliance is a term that has its origin in the Latin word complementum and refers to the action and effect of fulfilling or being fulfilled . The verb fulfill, on the other hand, refers to executing something ; remedying someone and providing them with what they lack; doing something that is owed; agreeing; or being the day on which a term or obligation ends.
For example: "The police, in compliance with the judge's order, arrested the main suspect for the murder of the girl" , "Compliance with the agreement is essential for the project to be successful" , "There was a failure to comply with the third point of the contract" .
Wish fulfillment
It is common to speak of wish fulfillment . For Sigmund Freud , it is a psychological formation in which a wish is presented imaginatively as fulfilled thanks to an unconscious production (such as a dream or a fantasy). In everyday language, it is said that a wish is fulfilled when what is imagined or dreamed becomes a reality.
Let's say a child dreams of becoming a footballer . At the age of four, he receives a ball as a gift and, from then on, his main goal is to become a professional player. When he turns ten, he starts playing football in a club, where he goes through all the formative stages. And so, at the age of 18, he signs his first professional contract and makes his debut with the first team. At that moment, therefore, this person will be able to say that he has fulfilled his main desire or dream.
The achievement of a goal is a cause for celebration.
Responsibility and obligations
On the other hand, the concept of compliance is associated with responsibility , with the correct execution of a certain obligation to third parties within the agreed period, according to previously established requirements . In the field of service companies, for example, customers usually evaluate compliance with the conditions of a contract, which include the application of discounts and bonuses, the collection of fees and rates agreed on the first day, the delivery of devices on loan and the billing date.
A company that is known for fulfilling its obligations and its promises to its customers has a good chance of growing, thanks to the recommendations that these customers make to their friends and acquaintances. It is known that the best advertising is free , since it arises spontaneously from responsible work and good treatment of consumers.
However, nowadays the opposite is more common, mainly in relation to customer service through telephone lines and chat systems. One of the markets that has grown the most since the mid-90s is mobile telephony, which goes hand in hand with Internet services, both fiber optic and 3G and 4G. Given the huge demand from the public, the number of companies providing telephone and Internet is increasing, and this gives rise to great confusion regarding the offers of each one, which then translates into harm to the consumer.
Some companies promise new customers that if they leave their current company to join them, they will get a refund of the penalty that comes with contracts with a mandatory permanence period; however, compliance with this is often subject to a series of conditions that are not clearly explained from the beginning, and which often come as a negative surprise to customers once the change has been made.
The consequences of non-compliance
In an ideal world , like that of children's stories that even today many children listen to before going to sleep, failure to comply should bring negative consequences, which would force us to change our attitude .
However, the actual organisation of our societies allows and supports the lack of legitimacy of a few to the detriment of those with fewer resources.