A weblog is a digital publication with content that is organized chronologically.
A weblog is a digital publication whose contents are presented chronologically . The weblog, better known in colloquial language as a blog , resembles a diary or a blog , where one or more authors offer articles.
Weblogs were born, in fact, as virtual spaces for people who wanted to share their experiences or opinions. Therefore, they are considered an evolution of the typical personal or intimate diaries , with the big difference that, in the case of weblogs, what is written is made public.
Features of a weblog
According to the logic of these websites , the most recent entries (also known as posts ) appear first on the screen, developing a chronological order that goes from newest to oldest.
Currently, however, there are multiple ways to present information through templates. Thus, the difference between the weblog and other types of sites (such as a portal ) tends to blur.
WordPress is a weblog platform.
Some suggestions
There are many people who, for mere pleasure or for work to promote themselves professionally, make the decision to start their own blog or weblog. However, it is important that, first, they are clear about what fundamental characteristics that space must have to be considered quality:
- The title of the blog should be between 40 and 60 characters, but it should never exceed this last figure because, in that case, it would lose all effectiveness.
- It must have a design that is striking, but at the same time, does not overwhelm. In the same way, it must have easy and intuitive navigation .
- When writing the titles of the entries or posts, it is important that they draw the reader's attention, are surprising, provide a list (the 5 best tips...), excite or simply be useful.
- It is important that, for the weblog to achieve visitors and loyal followers, the publications are made periodically and on the same days.
- Regarding the number of words in the entries, it is recommended that they be between 300 and 1,000 words in length, according to experts.
- Posts to attract more attention must have photographs or videos.
- In the same way, it must be made known that for a weblog to be successful and grow, it is essential that it be made known on social networks and be active on them.
- One of the most salient features of the weblog is that it usually allows readers to leave comments . Although this option is regulated by the blog administrator, it is common to allow interaction and encourage debate about the published content .
Weblog platforms
WordPress y Blogger son dos de las plataformas más populares para desarrollar weblogs. Estos dos servicios forman parte de los gestores de contenido conocidos como CMS.
There are companies that, using the same CMS , develop blog networks : numerous weblogs on different topics that are interrelated through links, banners, etc.