Definition of

Video

Audiovisual

Video is a system for recording and reproducing images.

A video (in some Latin American countries pronounced "video") is a system for recording and reproducing images , which may be accompanied by sounds and which is carried out through magnetic tape. Known today by almost everyone, it consists of capturing a series of photographs (in this context called "frames") that are then displayed in sequence and at high speed to reconstruct the original scene.

Currently, the term refers to different formats . In addition to analog video tapes , such as VHS and Betamax , digital formats , such as DVD and MPEG-4 , are also included. Video quality is determined by different factors, such as the capture method and the type of storage chosen.

There are various video compression techniques that seek to reduce the size of a digital recording (or converted to this medium) to facilitate its distribution . Depending on the type of content, these processes affect the final result more or less; Recordings of people in urban settings suffer less than nature documentaries and computer-generated films, where the level of detail is almost essential.

The video clip or video clip

On the other hand, the word video is used to refer to a video clip (also called video clip ), a sequence generally linked to the world of music , whose duration usually does not exceed 5 minutes. It is very common for musical groups and solo singers to produce video clips of their songs to promote the release of an album.

For example: "Britney Spears' new video has been censored for its strong images" , "Michael Jackson's genius transcended music, since he was also a pioneer in the field of video clips" .

Platform

YouTube is a platform that contributed to the popularity of videos.

The YouTube revolution

The birth of YouTube marked a before and after in terms of the popularity of videos and access to them. Since its launch in 2005, it has offered its users the possibility of sharing original content of various genres , with music and vlogs being the most common. The latter derives from the terms "video" and "blog" and usually consists of short recordings in which different topics of daily life are discussed, as if it were a personal diary that is shared with the entire world in video format. .

It is worth mentioning that YouTube offers a basic service that is absolutely free and ideal for anyone who wants to start promoting their work or ideas in an attractive and direct way . One of the main advantages of the portal is that it belongs to Google (it was acquired a year after its launch for a multimillion-dollar sum), which results in very fast positioning of the videos.

Video as an information format

Many may argue that the rise of video as an information format goes hand in hand with the decline of literature and the written press. However, it is more realistic to recognize that certain types of content are more effective if presented in an animated way; For example, tutorials and courses on crafts, cooking, repair, as well as tips for cleaning and disassembling computers, among many others, are very popular, and choosing them on video over a written version does not necessarily reflect a rejection of technology. reading, but perhaps that less abstraction is required to understand them in this way.

The term video is also used to refer to a video store , which is a commercial establishment or store where movies are rented for private viewing. Of course, technological advances have made video stores offer films on DVD and other more modern formats: "Tonight I'm going to go to the video to rent the new Woody Allen movie," "There were so many people at the video that there were almost no There were new releases available .