Podcast is a term in the English language that is formed from the acronym between iPod (a portable digital audio player) and broadcast (which can be translated as "transmission" or "emission" ). A podcast is an audio file that can be downloaded and/or listened to over the Internet on a computer or mobile device .
As an English language concept, the plural of podcast is podcasts . The Urgent Spanish Foundation ( Fundéu BBVA ), however, recommends its adaptation into Spanish as a podcast , with an accent on the O. In this case, podcast does not vary in plural: the podcast, the podcasts.
Many times the podcast or podcast is associated with online radio . However, the particularity of the podcast is that it can be listened to at any time , since it is not broadcast live. There is no continuous transmission of a podcast as there is in digital radios.
It can be said that a podcast is a type of radio program, usually of short duration, designed to be listened to when the receiver wants it and on the device he wants (a computer , a telephone, etc.). That's why podcasts tend to be timeless.
More and more professionals from different areas are committed to creating and uploading podcasts to their websites or blogs. The reason they do so is that these files allow them to enjoy a series of important advantages:
-Although many people are beginning to shape their podcasts, it is still a format that does not have much competition. Therefore, it allows them to differentiate themselves and distance themselves from their competitors.
-In the same way, it should be noted that these podcasts are cheaper than preparing, for example, videos. And to carry out those you only need a computer and a sound system.
-Podcasts turn out to be entertaining and enjoyable, making it easier for them to attract attention and spark interest than other formats.
-It is also considered that these audio files are less cold than, for example, texts. Hence it is established that they manage to give more warmth and soul to a blog or a website.
-In the same way, we must not overlook the fact that podcasts are now fashionable and that means they are generating a lot of interest among the population.
The fact that it allows you to become an "entertaining" expert on a specific issue, that it is a type of file that can be enjoyed at any time and place or that allows you to create content on a wide variety of topics are other advantages of using it. of podcasts to make a difference with the "rivals" in the sector.
There are numerous platforms that host podcasts. These include Ivoox , iTunes , SoundCloud , Spreaker and Spotify . More and more media outlets are choosing to create content in this format and distribute it in different ways.
It is possible to listen to podcasts focused on music , sports, politics or cinema, to name just a few possibilities. It is common for these to be proposals that target a specific audience, interested in certain topics in particular.