A hyperbolic message is exaggerated, it does not accurately reflect reality
The Greek word hyperbolikós came to our language as hyperbolic . The term can be used to refer to what is linked to hyperbole : the exaggeration of a fact or the excessive increase of what is being referred to .
aggrandizement or exaggeration
In the literary field, hyperbole is the resource that involves the exaltation of features , qualities or quantities . Hyperbolic, therefore, is something exaggerated or excessive .
For example: “The president's hyperbolic speech does not help to calm tempers” , “The German writer once again presented a hyperbolic book where, over more than five hundred pages, he tells the story of three generations of a family of shoemakers” , “There are companies that, to try to survive, are offering hyperbolic discounts ” .
Suppose a fictional series revolves around the experiences of a character who, when he was born, was abandoned by his parents. This boy grew up in several orphanages until he was adopted by a family, which mistreated him. In his adolescence he went through a severe illness and then, because he couldn't find a job, he ended up living on the street. Given these characteristics, it could be said that this proposal is a hyperbolic drama .
Overcoverage
Currently, the promotion of products and services occurs through the Internet. This applies to any creation that intends to be sold or disseminated, from a film to a meeting on a digital platform. When the coverage of said event exceeds the limits of what is reasonable and reaches a kind of fury, we also speak of hyperbole .
This hyperbolic treatment of certain topics can arise for different reasons, and is not always supported by quality or relevance. For example, when it focuses on a film it may be because fans of its saga have been waiting for a sequel for decades; That is to say, the anxiety accumulated over so many years can lead to exaggerated joy at your announcement, regardless of its content.
Precisely because of such hype, it is not uncommon for hyperbolic enthusiasm around an advertisement to lead to severe disappointment once the launch takes place. Returning to the example of the film that is part of a saga, if expectations reach such high levels, it is not very likely that the content will be able to satisfy them.
In any case, today, all companies aspire to cause this level of devotion from their customers, because once they become the topic of the moment they can achieve many more. Furthermore, given the commercial custom of offering reservations or advance sales, they can earn a lot of money several months before the launch date.
a hyperbola
Hyperbolic, on the other hand, refers to what is related to a hyperbola or has its shape. In the field of geometry , a curve is called a hyperbola that, with respect to a pair of axes that are perpendicular to each other, is symmetrical .
In other words, it is a curve that opens in two and is obtained by cutting a right cone using a plane that may or may not be parallel to the axis of symmetry and whose angle does not reach that of the generatrix (a line that forms a figure and depends on the directrix) in relation to the axis of revolution.
Example of a hyperbola in blue
In the field of analytical geometry , which focuses on figures and various of their characteristics, the hyperbola is considered the place in which the points of a plane are at a distance from the foci (two points) is equivalent to the that the vertices have, a constant of positive value.
A hyperbolic function is one that, analogous to a trigonometric function , is based on an exponential function . We can talk about hyperbolic tangent , hyperbolic cosine , hyperbolic sine , etc.