Google is a computer company that develops multiple products.
Google is an American company founded in September 1998 whose main product is a search engine created by Larry Page and Sergey Brin . The term is often used as a synonym for this search engine , the most used in the world.
The most notable feature of Google as a search engine is its ease of use. The main page is limited to presenting the company logo (sometimes adorned with images that allow us to remember an event or pay tribute), a search box (to enter the terms to search) and some links to other services of the company. signature.
How to use Google
To carry out the search, there are two great options: choose “Search with Google” so that the search engine presents all the results found on the Internet or select “I'm going to be lucky” , which takes the Internet user to the first result found.
Google accepts several commands and operators that allow you to refine your searches. If the user wants to search for a literal phrase, for example, they must enclose the terms in quotes.
Internet users can also search for certain content or specific file types using Google News , Google Images , Google Video , etc.
Google's search engine is the most used in the world.
Beyond the search engine
Among Google's most popular services beyond the search engine are Gmail (email), Google Maps , AdSense (online advertising system), YouTube (video portal acquired in 2006) and Blogger (a platform for creating blogs).
It should be noted that the company is often criticized for the handling of users' personal information , since it collects numerous data through searches and all its services. However, this is also beneficial for entrepreneurs, since it makes it easier for them to connect between the various Google tools.
The current integration present in the Google search engine allows automatic recognition of the type of content requested, facilitating the series of subsequent actions to the search; For example: after entering the name of a country or a city in the text box of the search engine, Google does not limit itself to returning a set of pages that contain related information, but changes the order of the shortcuts to its applications to have Maps within reach, in case we want to investigate directly on the map.
Similarly, if we search for information about "the death of President Kennedy", Google will be responsible for reordering the names of its tools so that we have News , Videos and Images more at hand. Although links to videos from various providers may appear among the results, after having performed a search we have the option of going to YouTube just by clicking on the Videos link.
Google AdSense
Google AdSense is one of the company's most powerful and, perhaps, most misunderstood products. Many users perceive Internet advertising negatively, as if it were an invasion of their privacy or an offense; For this reason, the use of plugins that hide ads has become widespread. However, we must not forget that it is thanks to these campaigns that millions of people earn a salary every month, just as happens with commercials on television and radio.
One of the most outstanding benefits of AdSense is that it is offered free of charge to any Google user: you simply have to activate the service, using the same Gmail connection data, and we are one step away from receiving profits from the views generated by our website.
Ads provided by AdSense arrive on our pages automatically, meeting our requirements regarding their dimensions and colors, as well as restricting content that we consider inappropriate for our readers. In this way, it is enough to invest a few minutes in configuring the ad units that we want to insert on our site to start earning money.